Internal marketing tool

Workstack Ads Insights

Workstack Ads Insights is an internal tool used by the Workstack Lab marketing team to manage Google Ads for our own review pages and partner offers. It is not a public third-party SaaS product and is not offered for general consumer signup.

What Workstack Lab is

Workstack Lab (https://workstacklab.com) is an independent review site for remote work and productivity software. We publish hands-on reviews and comparisons and monetize through disclosed affiliate partnerships. We run Google Ads to support traffic to our review pages and partner offers. See our affiliate disclosure.

What this Google application does

Workstack Ads Insights connects to Google Ads accounts under our manager account (MCC) so authenticated internal operators can:

  • Create and publish Search campaigns for our own landing pages and offers
  • Manage and update existing campaigns (budgets, ads, keywords, and related settings within our accounts)
  • Pull performance data for reporting and optimization (impressions, clicks, conversions, cost, and related Ads metrics)
  • Check keyword search volume and related planning signals where the Ads API provides them for our accounts

Campaign publishing is initiated by authenticated internal operators after review. The tool is not intended for unattended bulk or abusive advertising.

How Google sign-in is used

Operators sign in with Google so the application can access Google Ads data and actions for accounts linked under our MCC, subject to the OAuth scopes we request and Google's policies. Access is limited to Workstack Lab marketing operators and account admins who manage our own Google Ads accounts.

Intended audience

Workstack Lab marketing operators and account admins who manage our own Google Ads accounts linked under our MCC. End readers of workstacklab.com do not need this tool to browse reviews.

Data use

Google user and Google Ads data accessed through this application is used only to operate advertising and reporting for Workstack Lab's own accounts, as described in our Privacy Policy. We do not sell that data. Full terms of use: Terms of Service.

Support

Questions about this application: contact@workstacklab.com